If you have a Google Apps Account and you understand how to administer this account you can now enable Google Plus for Google Apps for each of the users in your organisation and they in turn can now finally have a Google Plus Profile.
Note: If you are logged into your Google Apps GMail click on Manage Account (should be top right)
A Note on Facebook Pages
Facebook Pages are terrible, admittedly they are getting better. As a company we have invested a considerable sum in building applications for pages with some success, but it is a hard road and the rules governing these developments can be quite limited, with changes looming, it may get better for developers, but for business without integrated apps it can still be a very manual – time consuming affair.
Google Plus for Business
Yes, you will need to be on this site and yes Google Plus for Business (pages, brands) will be rolled out in the coming weeks. Here are some things you will need to know.
Google Apps Users will get Special Treatment
If you are a power user or you want to be a power user you should already be using Google Places, Google Reader (you site must have rss feeds), Google Webmaster, Google Analytics, Google Calendar and possibly even Feedburner. If you have a Google Account you can sign into that account to get access to all of these services (after sign-in)
The above have little to do with what you can accomplish with Google Plus but they definitely will make life easier once Google Business Pages rolls out.
Google Plus Company Pages
Looking through the Google Plus source we can definitely see what is on the horizon and most of this is pretty cool indeed and will have Facebook rolling out updates (finally) for Facebook pages.
Like Hangouts, but for business, Google Meeting will allow you to organise, record and store, phone, text and video meetings with groups of up to 10 people. Attendees will be able to be invited via Google Calendar, GMail and Google Chat. The possibilities with this will be pretty cool for people to collaborate and share information on projects and the like.
You will be able to record screens and share them with people within this meeting, you will possibly be able to create notes whilst you record your screen on the screen and archive all of these within a screencast.
Google Whiteboard is a document style process where users can collaborate on documents, share them amongst users and then post them via email.
This one is a wild guess, but looking at the code, it seems that you can also track people within an organisation (users must opt in) to see where they are currently located on a map.
My feeling is business pages will take over Google Sites, which is very underwhelming, this would mean users can create multiple business pages and create circles for those pages.
All in all Google Plus is building into a substantial success for Google and my belief with Google Company Pages being released shortly it is going to cause some headaches for Facebook. Better yet, we will all benefit from the competition as more and more features are rolled out. Competition – don’t you just love it.
How to get Shortcut (Vanity URL)
www.Gplus.to allows this. This nifty little app lets you create a short URL for your Google+ page, making it easier to share with your friends. As an example, is Gplus.to/peterricci , is much easier to remember instead of digits e.g http://plus.google.com/117489371829741156604
I have just created my Google Apps Plus Account. You can add me here